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11140059, Noverita Wirayanthy (2018) ANALISIS PENGARUH PERSEPSI HARGA, CITRA MEREK DAN KUALITAS PRODUK TERHADAP MINAT BELI KONSUMEN PADA PRODUK PRIVATE LABEL INDOMARET DI YOGYAKARTA (STUDI KASUS PADA MAHASISWA). Bachelor thesis, Universitas Kristen Duta Wacana.
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