?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Bella+Gabriella+Batosau&rft.aufirst=Bella+Gabriella+Batosau&rft.inst=Universitas+Kristen+Duta+Wacana&rft.date=27+July+2024&rft.degree=Thesis+(S2)&rft.title=PENGARUH+WORD+OF+MOUTH%2C+VIRAL+MARKETING+DAN+CUSTOMER+TRUST+TERHADAP+KEPUTUSAN+PEMBELIAN+SECARA+ONLINE+MELALUI+SHOPEE+DI+YOGYAKARTA