?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Tia+Shintalis+I.S+Naibaho&rft.aufirst=Tia+Shintalis+I.S+Naibaho&rft.title=PENGARUH+BRAND+IMAGE%2C+VIRAL+MARKETING%2C+DAN+PENGGUNAAN+CELEBRITY+ENDORSEMENT+KEANU+ANGELO+TERHADAP+KEPUTUSAN+PEMBELIAN+PRODUK+PANTENE+DI+DAERAH+ISTIMEWA+YOGYAKARTA&rft.degree=Bachelor&rft.inst=Universitas+Kristen+Duta+Wacana&rft.date=2+December+2023