?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=11120045%2C+LESLY+CHINDY+KARISSA+OHEEY&rft.aulast=11120045&rft.aufirst=LESLY+CHINDY+KARISSA+OHEEY&rft.date=July+2018&rft.inst=Universitas+Kristen+Duta+Wacana&rft.title=ANALISIS+PENGARUH+HARGA%2C+PROMOSI%2C+KUALITAS+PELAYANAN%2C+DAN+CITRA+MEREK+TERHADAP+KEPUTUSAN+PEMBELIAN+JASA+PENERBANGAN+INDONESIA+AIR+ASIA&rft.degree=Bachelor&rft.tpages=96