?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aufirst=Meta+Gusrani+Purba&rft.au=11150119%2C+Meta+Gusrani+Purba&rft.aulast=11150119&rft.title=PENGARUH+KREATIVITAS+IKLAN+DAN+CELEBRITY+ENDORSER+TERHADAP+KEPUTUSAN+PEMBELIAN+DI+APLIKASI+SHOPEE&rft.inst=Universitas+Kristen+Duta+Wacana&rft.degree=Bachelor&rft.date=July+2019&rft.tpages=59