?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aufirst=Fransiska+Irawan+Saputra&rft.au=11094817%2C+Fransiska+Irawan+Saputra&rft.aulast=11094817&rft.date=February+2013&rft.tpages=85&rft.title=ANALISIS+PENGARUH+EKUITAS+MEREK+TERHADAP+KEPUTUSAN+PEMBELIAN+PRODUK+TOLAK+ANGIN+DI+YOGYAKARTA&rft.degree=Bachelor&rft.inst=Universitas+Kristen+Duta+Wacana