?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=11084637%2C+JONATHAN+HERYAN+SANANTHA&rft.aulast=11084637&rft.aufirst=JONATHAN+HERYAN+SANANTHA&rft.date=November+2012&rft.tpages=50&rft.title=PENGARUH+SELEBRITI+PENDUKUNG+(CELEBRITY+ENDORSER)+IKLAN+OREO+TERHADAP+KEPUTUSAN+PEMBELIAN+(STUDI+KASUS+PADA+MAHASISWA+FAKULTAS+BISNIS+UNIVERSITAS+KRISTEN+DUTA+WACANA)&rft.degree=Bachelor&rft.inst=Universitas+Kristen+Duta+Wacana