?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aulast=13180049&rft.au=13180049%2C+Nathaza+Gayatry+Woen&rft.aufirst=Nathaza+Gayatry+Woen&rft.date=12+September+2020&rft.title=PENGARUH+KUALITAS+LAYANAN%2C+KUALITAS+PRODUK%2C+PROMOSI%2C+DAN+KEWAJARAN+HARGA+TERHADAP+KEPUASAN+DAN+LOYALITAS+KONSUMEN+(STUDI+KASUS+%3A+BURGER+KING+DI+YOGYAKARTA)&rft.degree=Masters&rft.inst=Universitas+Kristen+Duta+Wacana&rft.tpages=70