?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aulast=11104887&rft.au=11104887%2C+MELISA+KRIS+SUSANTO&rft.aufirst=MELISA+KRIS+SUSANTO&rft.date=February+2014&rft.tpages=63&rft.title=PENGARUH+MARKETING+MIX+TERHADAP+KEPUTUSAN+PEMBELIAN+SARI+ROTI+DI+YOGYAKARTA&rft.degree=Bachelor&rft.inst=Universitas+Kristen+Duta+Wacana