?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.aulast=11084645&rft.au=11084645%2C+KORNELIUS+SUBANDI&rft.aufirst=KORNELIUS+SUBANDI&rft.date=February+2014&rft.title=EFEKTIVITAS+IKLAN+PASTA+GIGI+PEPSODENT+DALAM+MEMPENGARUHI+KEPUTUSAN+PEMBELIAN+KONSUMEN+DI+UNIVERSITAS+KRISTEN+DUTA+WACANA+YOGYAKARTA&rft.degree=Bachelor&rft.inst=Universitas+Kristen+Duta+Wacana&rft.tpages=56